SOE Award Recipient
2014 • Retail/Hospitality/Tourism
"My mum always taught me “Make do and mend.” As the youngest of seven growing up I discovered reserves of strength and positivity inside myself that gave me self-confidence and joy while on the rocky road to business profitability. My business helped me believe in me."
Calla is a Jeweler Without Walls, a jeweler without the typical bricks and mortar store. She meets her clients by appointment only at their home, office or her club, The University Club of Santa Barbara and has been doing this for 16 years. Calla Gold Jewelry sells fine gold jewelry, custom designs jewelry with a specialty in Bridal jewelry, repairs jewelry and does estate jewelry restoration and re-design. She has also written a book, "The Language of Jewelry Design" to help brides explain what they want to other jewelers.